Thursday, March 28, 2019

Marketing Myself - Personal Brand

This year I've focused on developing my personal brand as a creative, using certain iconography throughout all of my "products", such as my website and Etsy store, as well as on business cards and packaging my earrings and badges.


I can never dye my hair any other colour now

I've found this branding has worked as a memorable way of identifying myself. My business cards stand out, as the design is simple and works from a distance, or up close. 


Business Cards


Etsy Store


Website


Instagram

What was really important for me here was to have cohesive branding across all my different areas. Since I have lots of different ventures (illustration, model-making, animation, making pins and earrings), I wanted something to unite all of them under the umbrella of my brand. It also ties into my appearance, so people are likely to remember what I look like, which could be useful at networking events. 


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